The Partisanship of Media and Muckraking Journalism (2017.08)

2017.08.01
  • Author : Gyu Jeong Yee
  • Journal : Dispute Resolution Studies Review
  • Publisher : Dankook Center for Dispute Resolution
  • Volume : 15(2)
  • Publication Date : August, 2017
  • Abstract : This study comprehends the partisanship of media through the relation to the political party, purposes to analyze the effect of muckraking journalism by means of partisanship in presidential election. This article analyses party-media parallelism and political influence of media coverages about `the scandal of military service evasion of Lee Hoi-chang` in 16th presidential election, `the scandal of real owner of BBK` in 17th presidential election, and `the comment of NLL abandonment` in 18th presidential election. When the presidential election is imminent, it shows strong party-media parallelism with the political orientation and interests between the liberal media and liberal political party, conservative media and conservative political party. In the 16th presidential election, muckraking journalism appeared for liberal media to attack conservative party candidates, which affected the candidate`s decline in approval ratings. In the 17th presidential election, the muckraking journalism appeared in the process of the preliminary election of conservative party, the muckraking journalism of liberal media influenced the fall of conservative party candidate`s approval ratings. In the 18th presidential election, muckraking journalism appeared for conservative political parties and conservative media to attack the candidates of the liberal party, and the candidate`s approval rating were declined.

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